Sfoglia per Autore "Altmanova, Jana"
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L’industrie langagière dans l’espace francophone du Québec: réflexion sur la traduction-localisation des noms de marques
Altmanova, Jana (Roma : Carocci, 2014)As a consequence of the phenomenon of globalization, localization involves commercial messages, in order to adapt computing and iconic level to a linguistic and cultural translation. In this work we propose to reflect ...