Pour une communication culturelle durable et responsable. Recherche-action sur la transformation des activités de chargé.e.s de communication culturelle au regard des enjeux de la transition écologique

Abstract

Culture, like all human activities, is faced with the challenges of ecological transition. Based on action research carried out with cultural communication professionals in the Dijon region, this article aims to report on the actions implemented and the questions still open in the face of these new uncertainties. The deepening of their collaborations with printers, the informed use of digital tools and social networks as well as information work with their audiences on the changes underway seem to constitute practices at work shared by these professionals.