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Strategic public management for sme competitiveness in processes of internationalisation of the italian economy
(Universita degli studi di Salerno, 2019-01-25)
With respect to the achievement of the research goals inherent to the Doctoral Thesis, it was considered opportune in PART ONE to examine developments in processes of internationalisation in Italy, with a focus on ...
Smart city e sviluppo del territorio. Matera 2019: un'esperienza di successo
(Universita degli studi di Salerno, 2020-06-18)
The research is focused on smart cities as an evolution of territorial marketing and has the aim of analyse the
specific role within the process of local development.
Focus is on urban dimension as a functional level ...
Corporate profiling: text analytics for employability skills mining
(Universita degli studi di Salerno, 2021-11-02)
In the current scenario, the increasing attention to big data realities is causing firms to develop new tools for corporate management, touching several realities from the marketing compart to the HR management. In the ...
Emotional artificial intelligence: detecting and managing customer emotions in automated customer service
(Universita degli studi di Salerno, 2021-06-10)
Among the distinctive features of the human race are the ability to feel emotions and to be empathetic
with others. These features are strictly related to the concept of emotional intelligence (EI). In this
thesis, the ...
From emerging consumption practices to the development of dynamic capabilities in the era of the circular transition: evidence from the Italian context
(Universita degli studi di Salerno, 2022-11-17)
The Ph.D. thesis work aims to investigate different modes to move towards the circular
economy, that is the modalities through which to implement a system capable of
regenerating itself by minimizing the consumption of ...
Toward the future community care: a multi-step exploratory study from a service & systems perspective focused on the key role of technology
(Universita degli studi di Salerno, 2023-07-18)
In our fast-changing world, management and marketing acquire a strategic relevance. They
become an important reference and support when it comes to making healthcare more effective,
efficient, and sustainable. A key ...
Developing an InnovativeBlockchain-basedModel to Contribute to the Implementation of the 2030 Agenda in Italy
(Universita degli studi di Salerno, 2022-05-09)
One of the most crucial collective efforts in history for improving the lives of billions of people is Sustainable
Development Goals (SDGs). The aim of the seventeen (SDGs) s included in the 2030 agenda represents the ...