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Comunicazione e innovazione: content analysis dei siti web delle imprese farmaceutiche
(2015-05-13)
The aim of dissertation is to understand if, after a systematic literature review in the field of
Communication and Innovation, an analysis of Pharmaceutical web sites, is possible to found a
common context of communicat ...
Contratti di rete e marketing internazionale: indagine sulla diffusione della modalità contrattuale in Italia e riflessi sull'internazionalizzazione
(2015-05-14)
Actually, in public-private organizations, governance has changed in nature,
in intensity, as well as in the variety of different stakeholders expectations.
The work aims to qualify the relationships between strategic ...